Sporting goods retailer lifts in-store conversion by 8% with Nudge

As a premium destination for golf enthusiasts—Golf Town relies heavily on its associates to deliver an exceptional experience for every level of player. When faced with a pivotal turning point, the retailer prioritized elevating the customer experience.

Knowing their frontline employees are a key differentiator in delivering an exceptional in-store experience, Golf Town invested in Nudge to help them achieve:

  • An 8% lift in conversion across store locations
  • Improved employee communications with an 85% workforce response rate
  • Higher customer satisfaction from stores more engaged with Nudge
Read our case study today!

“Our staff are one of our most valuable assets because they are golfers; they are professionals and amateurs, they love and play the game. So investing in the frontline when retail is in its current state is a winning game plan. You have to remove communication barriers between head office and the store itself.”

— Fred LeCoq, Chief Marketing Officer

Golf store associates using their phone

Sporting goods retailer lifts in-store conversion by 8% with Nudge

As a premium destination for golf enthusiasts—Golf Town relies heavily on its associates to deliver an exceptional experience for every level of player. When faced with a pivotal turning point, the retailer prioritized elevating the customer experience.

Knowing their frontline employees are a key differentiator in delivering an exceptional in-store experience, Golf Town invested in Nudge to help them achieve:

  • An 8% lift in conversion across store locations
  • Improved employee communications with an 85% workforce response rate
  • Higher customer satisfaction from stores more engaged with Nudge
Read our case study today!

“Our staff are one of our most valuable assets because they are golfers; they are professionals and amateurs, they love and play the game. So investing in the frontline when retail is in its current state is a winning game plan. You have to remove communication barriers between head office and the store itself.”

— Fred LeCoq, Chief Marketing Officer

Golf store associates using their phone