In the news

Stay up-to-date on the latest news from Nudge Rewards

BNN Bloomberg logo

Startup focused on boosting employee engagement, raises growth round

Co-founder and Chief Customer Officer, Jordan Ekers, speaks with BNN Bloomberg on the importance of seeking out VC partners who are well aligned with your company when raising capital, and Nudge’s next chapter of driving innovation for frontline employees.

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The Globe and Mail logo

Toronto startup Nudge Rewards raises $11-million in venture capital

Nudge Rewards raises $11 million (CAD) in venture capital to continue helping brands connect frontline staff through mobile, making it one of the few Canadian technology firms led or co-founded by women to secure eight-figure private financing.

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Roots digs deep into employee performance

Roots leverages the Nudge Rewards app to boost employee awareness and provide managers with real-time coaching on how to maximize the performance of their store associates.

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Retail TouchPoints

DAVIDsTEA harnesses mobile communication to strengthen associate expertise

Harnessing the power of mobile, DAVIDsTEA uses Nudge to keep frontline associates—Tea Guides—informed on company and product information so that they can deliver a personalized, expertly curated experience to every shopper.

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Total Retail

How DAVIDsTEA is using technology to improve store associate performance

In this episode of Total Retail Talks, a VP of Retail Sales and Operations at DAVIDsTEA discusses how Nudge helps communicate quickly and directly with store associates, provides incentives for teams and individuals, and benefits overall business goals.

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Still you, only better: AI’s not out to take your job

AI’s potential to augment, rather than automate, workers’ abilities promise to boost productivity—not take jobs. However, it requires companies to better understand where humans add the most value, and then build their processes and technologies around them.

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How to create an immersive in-store experience

With 70% of our economy driven by consumer spending, retailers need to make sure their store associates are knowledgeable, well equipped to upsell, and able to provide a memorable in-store experience.

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Case study: DAVIDsTEA uses Nudge Rewards to drive productivity

DAVIDsTEA selected Nudge Rewards to empower their Tea Guides—their in-store tea experts—with an employee smartphone app that puts information and best practices right at their fingertips.

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Retail Customer Experience

DAVIDsTEA taps Nudge Rewards to empower associates and boost in-store experience

DAVIDsTEA deploys the Nudge app to improve communication between its retail stores and corporate organization, ultimately, driving productivity, empowering frontline associates, and boosting the in-store experience.

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DAVIDsTEA rolls out Nudge Rewards

Using the Nudge app, DAVIDsTEA ensures that their Tea Guides have the right information, and feel confident and empowered to deliver an outstanding in-store experience. 

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Chain Store Age logo

DAVIDsTEA nudges associates

Specialty tea retailer DAVIDsTEA offers guidance and key information to its in-store “Tea Guides” with the Nudge app, creating a direct line of communication between head office and stores.

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Golf Town put innovation before invention to re-conquer retail

Looking to empower their greatest asset–store associates–with the right information, Golf Town partnered with Nudge to deliver product, sales, and industry information to their frontline to drive repeat visits and deeper customer relationships. 

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When the customer is not always right: Do retail’s customers expect the impossible?

With the retail landscape becoming increasingly diverse and customers becoming more knowledgeable, retailers need to narrow the experience gap to help store associates deliver the service customers are expecting.

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American Express logo

What does the future of retail look like?

All trends point to an enhanced customer service experience and the influence of in-store associates can’t be understated.

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The Globe and Mail logo

Employee-focused tech helps put Golf Town back in the swing of things

In an effort to increase employee engagement and communication, Canadian golf retailer Golf Town partnered with Nudge Rewards, a mobile solution designed to enhance frontline employee performance. 

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Retail TouchPoints

A great customer experience starts with your employee

The retail landscape is going through massive disruption, resulting in a growing importance of the customer experience. 

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Techvibes logo

Toronto’s Nudge Rewards lands $5 million series A round

Nudge Rewards has raised $5 million in Series A funding, a round that’ll help the Toronto-based company expand its mobile app for frontline team performance across North America. 

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How an engaged frontline workforce contributes to great customer service

While many organizations do a great job entrenching brand values at the corporate level, engaging frontline workers is trickier than reaching the C-suite. 

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Toronto Star logo

Tory heads to New York to talk tech with startup execs

Silicon Valley comes to mind when most people think about tech companies, but a group of East Coast startups in Toronto and New York are trying to change that. 

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Betakit logo

Announcing the BetaKit Spotlight selectees

Lindsey Goodchild, CEO and Co-founder of Nudge Rewards, was highlighted as one of BetaKit Spotlight Selectees, a list of companies that they believe are one of Canada’s top emerging tech companies.

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Retail Customer Experience

Why store associates must play a critical role in customer experience

While retailers are striving to deliver a rewarding retail experience, they aren’t paying attention to one big fact: today’s consumers crave human interaction, and retailers are failing to provide that interaction.

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Desk not required: Using mobile learning to improve the customer experience

Making sure employees on the frontline of the customer experience are knowledgeable and engaged is key to improving service. However, classroom or traditional e-learning is often not efficient ways for those employees to learn. Mobile learning may be a better option. 

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Move The Dial Logo

Helping businesses and employees win…one Nudge at a time

Lindsey Goodchild is the Co-Founder and CEO of Nudge Rewards, which delivers a mobile solution designed to engage, educate, and reward frontline managers and employees to improve team performance and increase profitability. 

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Hospitality Technology logo

Apps-olute power: Next-gen workforce management 

Smart operators realize that adapting to innovation not only improves service but empowers the workforce to streamline operations and make better decisions. Many companies are finding systems with app-based solutions are a vital part of having access to real-time, company-wide data and being able to address issues as they happen.

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